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Practical Wisdom from Kahle Way Sales Systems


We apply 30 years of practical experience to help sales people sell better, help small businesses grow through effective sales systems, and nudge Christian businesses to become more of what they can be. 

Nov 5, 2020

“Why should someone spend time with you?”  That was the question I asked the six sales people who were the subjects of an intense week-long training session. 

          The response?  Blank stares. Some uncomfortable fidgeting.  Nothing anywhere close to a coherent, persuasive response. 

That experience made me realize the need for what I call a “value-added proposition,” and what many people refer to as an “elevator speech.”  It is a well-thought-out, meticulously prepared, and memorized set of ideas that ultimately answer the question above.