Sep 19, 2019
One of the most common thing sales people hear is: ”I’m happy with my current vendor.” In other words, “If it ain’t broke, don’t fix it.” Here’s how to respond.
Sep 12, 2019
Call reluctance is the term used to describe a salesperson’s hesitancy to make the next sales call. It’s a common issue that can detract from a salesperson’s performance. In this piece, we provide some solutions.
Sep 5, 2019
Customers always create a perception about the sales people who call on them. Sometimes this perception works for us, and sometimes it works against us. By intentionally influencing our position with the customer, we can influence the customer’s perception and impact the sale. We can influence the customers’ view...